MoonPay Commerce powers JOY Genesis console sales

Buy the first Web3-native gaming console with fiat or crypto, directly at checkout.

Team MoonPay

By Team MoonPay

Published on Mar 24, 2026

Last modified on Mar 24, 2026

We're excited to announce that JOY Tech has integrated MoonPay Commerce to power checkout for the JOY Genesis, the first gaming console built on a Web3-native OS with an integrated hardware wallet.

JOY is purpose-built for what gaming is becoming. The JOY Genesis runs Steam and Epic libraries alongside pre-installed Tier-1 Web3 titles Behind the hardware is a veteran team with over two decades of ASIC design experience, including engineers who contributed to custom GPU development for Xbox and PlayStation consoles.

The challenge for any new hardware launch is getting the device into people's hands as quickly and frictionlessly as possible. That's where MoonPay Commerce comes in. JOY's storefront at playonjoy.com is built on Shopify, and MoonPay Commerce connects directly into it via Solana Pay, an official app on the Shopify App Store. Solana Pay makes it easy to accept crypto with fast, low-cost, on-chain payments and a seamless wallet-native checkout experience, helping merchants tap into global demand while unlocking new experiences for their customers. Buyers can complete their JOY Genesis purchase using fiat payment methods or crypto, all within a single familiar checkout flow. No separate wallets. No extra steps. Just a clean path from intent to purchase.

"We needed to make buying a JOY Genesis as normal as buying anything else online," said Daigan, Co-Founder at Joy Tech. "The MoonPay Commerce integration gave us fiat and crypto checkout flows on the site without a massive engineering headache. It just works. That means anyone can get a console, whether they actively use Web3 or just want to play good games."

For a product sitting at the intersection of traditional gaming and Web3, the ability to accept both audiences at checkout is more than a convenience feature. It's a go-to-market advantage. Players who have never touched a crypto wallet can buy with a card. Web3 natives can pay with the assets they already hold. MoonPay Commerce handles the complexity behind the scenes.

"Gaming is one of the most compelling onramps to Web3, and hardware is the physical gateway into that experience," said Ivan Soto-Wright, Co-Founder and CEO of MoonPay. "JOY is building something genuinely ambitious, and we're proud to power the checkout experience that puts their console in players' hands."

Visit playonjoy.com/pre-book to stay tuned.